I get a kick out of some book displays I see out and about. The bookstores can get really creative, but some of the library displays are just as good or better. Every year for the past couple of years the library has been doing this one. I always notice that the red dot ones (Inferno) are usually gone within a few days. The blue (smoke), green (sparks) and yellow (flame) dot ones tend to stay on the shelf longer. Of course it could be that there are just more of them to begin with.